CONTENT WRITER • COPYWRITER • CREATIVE COACH
kat quintana
CONTENT WRITER • COPYWRITER • CREATIVE COACH
kat quintana
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Homepages, about pages, service pages, and contact pages
Sale promotions and relationship-building newsletters
Written word combined with video and Canva graphics
SEO-friendly how-to guides, listicles, and informational posts
ACTION-ORIENTED • SEO-FRIENDLY • UNMISTAKABLY YOU
website copywriting
industry: beauty / skincare
✓ Expanded their in-spa service descriptions
✓ Named their collection of educational services for greater appeal
✓ Created catchy taglines to be repurposed on social media
industry: religious non-profit
✓ Created new ministry web pages
✓ Highlighted community/spiritual values
✓ Built new web page architecture for SEO-friendliness
🎨 Designed full website with brand typography and color palette
industry: religious non-profit
✓ Refreshed their community offering descriptions
✓ Honed the messaging around their spiritual/social values
🎨 Designed full website with brand typography and color palette
industry: personal injury law
✓ Highlighted the managing attorney’s experience and values
✓ Boosted local SEO within New York City
✓ Directed new branding
🎨 Designed full website with brand typography and color palette
industry: health & wellness
✓ Specified service descriptions & highlighted the practice’s origin story
✓ Expanded web pages for future growth of the practice
🎨 Designed full website with brand typography and color palette
industry: health & wellness
✓ Introduced new services during the nonprofit’s beta phase
✓ Defined opportunities for clients and service providers to get involved
✓ Created taglines to be repurposed on social media
ATTENTION-GRABBING • EXCLUSIVE • PERSONAL
email copywriting
industry: corporate/ip LAW
✓ Boosted direct website traffic during an anniversary sale
✓ 42-50% average email open rates
✓ Named and formatted their weekly email newsletter for greater appeal
✓ Recovered an inactive audience & doubled monthly revenue after a 2-month social media break
industry: beauty / skincare
✓ Boosted direct website traffic
✓ 45-52% average email open rates among an audience of 4,000+ subscribers
✓ Booked clients that hadn’t been scheduled since pre-COVID
industry: content marketing
✓ Boosted direct website traffic
✓ Designed downloadable lead magnets
✓ Strengthened relationships that lead to paid consultation calls
industry: beauty / skincare
✓ Repurposed their Instagram designs
✓ Featured short-term discounts and long-term services
✓ Grew from no Pinterest account to 2,800 monthly views
industry: immigration law
✓ Updated the brand logo
✓ Curated brand typography and color palette
✓ Repurposed website copy
✓ Advertised a job listing, shared client success stories, and highlighted the team’s specialties
industry: health & wellness
✓ Targeted local community
✓ Curated brand typography and color palette
✓ Repurposed website copy
✓ Advertised digital products, in-person events, and high-ticket services
PROFESSIONALLY APPROACHABLE • SEO-FRIENDLY • EDUCATIONAL
blog content
industry: business coaching
✓ Targeted keywords like “business owner,” “leadership style,” and “international women’s day”
✓ Explained the client’s leadership style and values surrounding entrepreneurship
✓ Pitched the client’s mentorship services
industry: health & wellness
✓ Identified trending topics among patients of various age groups
✓ Delivered “listicle” style blog posts, while prioritizing SEO
✓ Strengthened relationships between staff and patients
Liquid Eden Water Store is a conscious water store in Normal Heights, San Diego, specializing in mineral water and non-GMO bulk refill products. Read here.
Unwrapped is a refill store in downtown Asbury Park, offering a package-free refill station for home and body care products. Read here.
It’s such a treat to support locally owned businesses by growing their online platforms! My creativity and strategic thinking are put to good use whenever a client approaches me for assistance with their email marketing, social media content creation, or blog content writing.
Ready to save time while building an audience that’s excited to pay you? Let’s talk!
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PLATFORM-SPECIFIC • ON-BRAND • MINIMALIST
social media content