Humanizing Her Brand Through a Press Release
Kim, the founder of a wellness company, needed a press release for her newest business launch. Instead of focusing only on the business offerings, I highlighted her journey as a founder, emphasizing the accomplishments only she is contributing to her…
Clear Communication Without Losing Clients
Ari needed to inform a long-time client about an upcoming price increase for her services – a potentially sensitive situation. I helped her craft a professional yet personal email that conveyed the price change with a tone of gratitude. By…
How to Expand Your Health & Wellness Practice with Digital Marketing in 2025
When I say “expand your health and wellness practice,” I don’t mean moving into a bigger office or hiring more staff. I’m talking about increasing your online traffic to build a larger pool of potential clients.Read This Guide If…1. You’re…
Are You a Persuasive Communicator?
I'm gonna go ahead and answer the blog post title for you: YES!As humans — and social media users — we are in the business of persuasion.The way we communicate and present ourselves…WHAT we say and HOW we say it…it’s…
A Copywriting Confidence Boost for Health & Wellness Solopreneurs
As a professional writer in the health and wellness world, I’m here to help you avoid the headache that can come with searching for your ideal clients or patients.In this quick post I’ll highlight five points that will give you…
Following a Flexible Content Marketing Strategy in 2025
In the fast-paced world of content marketing, adaptability is often the key to success. Recently, I had a game-changing video call with a client that highlighted the importance of maintaining a flexible content marketing strategy for her business. A unique…
How to Easily Rent and Own Your Digital Content (2025)
In today's digital landscape, small business owners and content creators often find themselves torn between social media marketing and enhancing their websites. Everywhere you turn, there's a new piece of digital marketing advice like, "Don't bother working on your website,…
How to Use Pinterest for Small Business Online Visibility in 2025
Did you know you have the potential to bring thousands of new leads into your world by repurposing your content for Pinterest? Yes, I highly recommend taking what you’re creating for your blog, emails, and social media and reformatting them…
6 Simple Ways to Get More Website Leads in 2025
The other day a friend told me that Linktree straight up isn’t his vibe. He can’t stand it, in the same way I can’t stand olives, capers, and sun-dried tomatoes.And that’s totally okay. But when he said that I laughed,…
5 Reasons to Add Blogging to Your Marketing Strategy
As a savvy entrepreneur, you already know that building a thriving business involves more than just offering a fantastic product or service. It's about connecting with your audience, building trust, and providing value well before the dollars start rolling in.…