Instead of waiting for the “right time,” each day I’m shifting my mindset in seven key ways. (Some are nerdier and more spiritual than others!)

• Forceful Productivity → Restful Productivity
• Audience Targeting → Keyword Targeting
• Low Online Visibility → High Online Visibility
• Last-Minute Panic Marketing → Sustainable Content Marketing
• Guesswork → Intention
• Victimhood → Leadership
• Fast Track to Burnout → Proper Pacing

Let’s take a quick look at each of these seven mindset shifts for online business owners.

Forceful Productivity → Restful Productivity

Whether I’m creating a “me time” block in my Google Calendar or aligning my projects with my menstrual cycle, I get more done by continually tuning into the messages my body is sending me.

Audience Targeting → Keyword Targeting

By studying the questions, needs, and language of my ideal audience, I get to save money on ads while growing in my expertise and creating a more intimate connection with my clients.

Low Online Visibility → High Online Visibility

I am only as hidden as I want to be. When it’s time to create more content on a wider variety of social platforms, I do so without the need for perfection.

Last-Minute Panic Marketing → Sustainable Content Marketing

Urgent action can be wise, but panic blurs my vision of the long-term goal. I reflect this in the way I manage my energy and plan my content ahead of time.

Guesswork → Intention

“If I wake up 7 different days, maybe one day I’ll complete my project.” OR “For the next 7 days I’m going to dedicate 1 hour to finishing this project.” The latter is spoken by someone who’s resourceful and relentless.

Victimhood → Leadership

Misfortune, pain, trauma…they’ve all been a part of my life. I can either own them or let them own me.

Fast Track to Burnout → Proper Pacing

Think about it – every athletic competition requires stretching, training, building, and sacrifice. And it also requires rest, recovery, reflection, and pacing.

I haven’t learned any of this by myself. Grateful for those who have supported me throughout my life.
What about you? Which mindset shifts are you learning?

Further Reading on KatQuintana.com: If you’d like to learn more about integrating your personal mindset with your business strategy, read my guide on the Sustainable Content Marketing Framework.

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